VEGAN Happy Clothing: The Compassionate Brand Taking the Fashion World by Storm

In an era when fast fashion dominates the high streets, one brand is standing tall for its sustainable, compassionate, and affordable approach to style—VEGAN Happy Clothing.

Born six years ago at a humble kitchen table, this flourishing vegan clothing brand has gone from strength to strength, all while staying true to its core values of kindness, love, and sustainability.

Now, with over 6,000 satisfied customers and a perfect 5-star rating on Google, VEGAN Happy is taking the world by storm—and it’s not slowing down any time soon.

VEGAN Happy t-shirts

The story of VEGAN Happy began when founder Lorri Delahunty, newly vegan, found herself frustrated by the options available. The loud, graphic slogans that dominated vegan clothing didn’t resonate with her vision of compassion for all animals and humans alike. Determined to spark positive vegan conversations in a subtle, stylish way, Lorri created a line of clothing that proudly displays a minimalist, monochrome logo.

And so, VEGAN Happy was born—gently planting the seeds of veganism wherever its wearers go.

Lorri and Oscar

Today, this local Stourport-on-Severn based brand has blossomed into a beloved label known not only for its chic and subtle designs but also for its commitment to giving back. VEGAN Happy donates a significant portion of its profits to animal rescue causes, including The Farm Animal Sanctuary, where Lorri herself rescued two sheep, Star and Oscar, who are now thriving after being saved from a farmer’s bin.

The brand also supports Saving Strays, a charity that rescues dogs from Bosnia’s streets and kill shelters, rehabilitating and rehoming them.

Lorri and her team’s dedication doesn’t stop at clothing. They’ve gone further by launching Exposing Cruelty, a powerful initiative aimed at shutting down the UK’s animal testing industry.

For Lorri, going vegan wasn’t enough—she wanted to make a tangible difference, and VEGAN Happy is doing just that.

But let’s not forget the clothes! VEGAN Happy’s designs are as accessible as they are stylish, with prices that make ethical fashion affordable for everyone. From their iconic All-Weather-Robes—offered in stunning, limited-edition colour combinations and starting at just £69.50—to their core range of subtle, vegan-inspired garments, this brand is proving that fashion can be cruelty-free, sustainable, and pocket-friendly. Plus, each item is carefully crafted to ensure it’s vegan and cruelty-free, giving you the peace of mind that your wardrobe choices are as kind as they are chic.

The VEGAN Happy iconic All-Weather-Robes

And it’s not just about looking good; it’s about feeling good too. With the launch of their competition to find The FACE of VEGAN Happy, the brand has celebrated real people who embody their ethos. From Chantelle Leach, winner of the 31-50 category, to Annette Wardell, a soprano with the English National Symphony Orchestra and winner of the over-50s category, VEGAN Happy’s ambassadors are living proof of the vitality and energy that comes from embracing a vegan lifestyle.

As Veganuary approaches, there’s no better time to check out VEGAN Happy. With boundless energy and a heart full of compassion, this brand is more than just fashion—it’s a movement. Whether you’re looking to update your wardrobe or simply support a business built on kindness, VEGAN Happy Clothing is the brand to watch.