APB Trading Ltd: The Heart of 4x4 Excellence in Hartlebury - The Kidderminster Standard

2nd Nov, 2024

APB Trading Ltd: The Heart of 4x4 Excellence in Hartlebury

Kidderminster Editorial 22nd Oct, 2024 Updated: 23rd Oct, 2024

Nestled in the scenic Hartlebury Trading Estate, APB has been the go-to destination for 4×4 enthusiasts and adventurers alike for over 40 years.

This family-run business has earned a reputation as one of Britain’s leading independent Land Rover specialists and a key supplier of expedition equipment, offering a one-stop-shop for all your off-road and overland travel needs.

Leading the Way in 4×4 Servicing and Repairs

APB prides itself on understanding the unique requirements of 4×4 owners. With workshops equipped with the latest Autologic/Opus diagnostic equipment, the team can handle servicing and maintenance across a wide range of vehicles without affecting your manufacturer’s warranty. Autologic/Opus diagnostics mirrors many of the key capabilities of original equipment, ensuring whenever possible, your vehicle is fixed reliably and to the highest standard.

From only £96, APB’s diagnostics services offer independent garages an unparalleled depth of software capability. The system is user-friendly, ensuring that even the most complex vehicle issues can be resolved with speed and precision.




A Lifeline for Overlanders and Adventure Seekers

APB isn’t just about fixing vehicles—they’re about understanding the spirit of adventure. They know that a reliable 4×4 is not a luxury but a necessity when navigating rugged terrain, and they’re passionate about keeping these robust machines in peak condition.


As one of the Midlands’ premier independent 4×4 specialist, they have serviced, repaired, and supplied parts for the entire Land Rover family, including the iconic Discovery, Range Rover, and Freelander, as well as other trusted brands like Toyota, Mitsubishi, Daihatsu, Nissan, Pajero, and Isuzu. From fitting tyres to complex repairs, they have everything you need to keep your vehicle ready for the next adventure.

Specialised Expedition Equipment

For those who love to take their journeys off the beaten path, APB’s expedition equipment emporium is a treasure trove of gear. Their extensive range of overland travel and camping essentials has made them the first choice for adventurers across the UK. Whether you need vehicle spares, camping gear, or specialised preparation for an expedition vehicle, APB has it all.

Enthusiasts are welcome to visit the store, explore their wide range of products, and chat with the experts face-to-face. They also provide Bushtech canopies for double cab pickups, secure and load bearing.

A Family Business with a Personal Touch

APB’s legacy is built on passion, expertise, and a commitment to customer satisfaction. With over four decades of trading, they understand that owning a Land Rover is not just about driving a vehicle; it’s about being part of a heritage. It’s not uncommon to see a 50-year-old model still on the road, thanks to the care and dedication of specialists like those at APB.

Managing Director Philip Bond and his team take pride in offering a personalised experience for each customer. They know how important it is to keep your vehicle in top shape, and they go the extra mile to ensure you’re fully equipped for your next adventure. Need help finding their unit? Don’t worry—they’ve got you covered.

The location is easily accessible at: Unit 38, Hartlebury Trading Estate (North), Hartlebury, near Kidderminster, Worcestershire, DY10 4JB.

For those using “What3Words,” you’ll find them at: giraffes.spelled.mothering.

Visit or Contact Today

Whether you’re in need of expert servicing, expedition gear, or simply want to learn more about how to get the best out of your 4×4, APB is the place to be.

Visit the workshop, give them a call at 01299 250174, or email [email protected].

Experience the best of British engineering and adventure readiness with APB, where reliability meets the open road.

Visit the online shop at: www.expedition-equipment.com

Opening Hours:

Monday – Friday: 8.15 am – 5.30 pm

Saturday: CLOSED (APB will now only be open by appointment on Saturday’s, please prebook Saturday appointments)

Sundays: CLOSED

This article is part sponsored by APB Trading Limited. For more details please click here.